Robly

Best Self Hosted Alternatives to Robly

A curated collection of the 2 best self hosted alternatives to Robly.

Robly is an email marketing SaaS for creating and sending newsletters and automated campaigns. It provides subscriber list management, segmentation, A/B testing, deliverability controls and analytics for opens, clicks and performance.

Alternatives List

#1
phpList

phpList

phpList is an open source email marketing manager for newsletters and campaigns, with subscriber management, segmentation, scheduling, bounce handling, and analytics.

phpList screenshot

phpList is an open source email marketing and newsletter manager for creating, sending, and analyzing email campaigns. It provides subscriber list management, campaign scheduling, and deliverability tooling, designed for organizations that want to run email programs on their own infrastructure.

Key Features

  • Web-based admin interface plus command-line tools for management and sending
  • Subscriber management with custom attributes, preferences, and segmentation
  • Campaign scheduling controls (pause, resume, repeat, requeue)
  • Personalization of message content based on subscriber data
  • Real-time campaign analytics for engagement and delivery outcomes
  • Bounce processing with policy/regex-based handling and bounce archiving
  • Message queue management with throttling and load balancing across campaigns
  • Import/export of subscribers (including CSV and spreadsheet-based workflows)
  • RSS-to-email capability for sending updates on a schedule
  • Extensible plugin-based architecture and multiple APIs for integration

Use Cases

  • Sending newsletters for communities, nonprofits, and membership organizations
  • Running segmented marketing campaigns and automated scheduled mailings
  • Managing deliverability workflows such as throttling and bounce handling

Limitations and Considerations

  • Requires careful configuration of sending infrastructure and deliverability settings for large-scale mailings
  • Feature set and UI can depend on installed themes and plugins

phpList is a mature, widely used platform focused on operational control of email campaigns, list hygiene, and reporting. It suits teams that need a reliable newsletter system with integration options and full control over data and sending policies.

831stars
279forks
View Details
#2
Geoposler

Geoposler

Dockerized email campaign manager for creating templates, managing contacts, and sending HTML emails via configurable SMTP; built with TypeScript, Node.js, React, and MySQL.

Geoposler is a Dockerized email campaign management application for creating and sending HTML-based email campaigns. It provides a React-based admin UI and a TypeScript/Node.js backend, and stores campaign data in a MySQL database.

Key Features

  • Create, edit and manage HTML email templates
  • Manage contact lists and basic contact metadata
  • Send HTML emails through configurable SMTP parameters
  • Persistent storage using MySQL for templates, contacts, and campaign data
  • Frontend built with Vite, React and Tailwind CSS; backend written in TypeScript/Node.js
  • Distributed via Docker and Docker Compose for easy deployment; expects a healthy MySQL service

Use Cases

  • Small businesses or projects sending newsletters and announcements using their SMTP provider
  • Developers or teams testing and previewing HTML email templates against an SMTP server
  • Self-hosted campaign management for organizations that require on-premise control of contact data

Limitations and Considerations

  • Lacks built-in deliverability features such as DKIM signing, bounce handling, or advanced analytics
  • No built-in campaign scheduling, detailed tracking, or unsubscribe management documented
  • Relies on an external SMTP server for delivery; deliverability and rate limiting are dependent on that provider

Geoposler is suitable for straightforward, self-hosted email campaigns where control over templates and contacts is required. It provides a lightweight, containerized stack but may need extensions or integrations for production-grade deliverability and tracking.

32stars
1forks
View Details

Why choose an open source alternative?

  • •Data ownership: Keep your data on your own servers
  • •No vendor lock-in: Freedom to switch or modify at any time
  • •Cost savings: Reduce or eliminate subscription fees
  • •Transparency: Audit the code and know exactly what's running