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9 self-hosted Mailchimp alternatives

Mailchimp is a cloud marketing automation platform for creating, sending, and analyzing email and SMS campaigns. It provides audience segmentation, templates, customer journey automation, reporting, basic CRM functionality, integrations, and AI-assisted content tools.

Alternatives to Mailchimp

Open-source, self-hosted platform to manage subscribers, run campaigns, and track analytics. Single Go binary with a Vue UI.

listmonk screenshot

22.5k stars2.5k forksAGPL-3.0last commit Actively maintained

Self-hosted open-source marketing automation platform with campaign builder, email/landing page editors, REST API, segmentation, and extensible plugins.

Mautic screenshot

10.2k stars3.4k forkslast commit Actively maintained

Developer-focused platform for automated, omnichannel messaging (email, SMS, push, WhatsApp) with low-code journeys, segmentation, templates, and self-hosting.

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2.9k stars368 forksMITlast commit Actively maintained

Open-source customer engagement and product onboarding platform for building event-triggered journeys and sending email, SMS, push notifications, and webhooks.

2.6k stars204 forkslast commit Actively maintained

Keila is an open-source newsletter tool for creating email campaigns, managing contacts and segments, building signup forms, and sending via SMTP or email providers.

Keila screenshot

2.2k stars161 forksAGPL-3.0last commit Actively maintained

Open-source emailing platform for newsletters and transactional emails with a visual MJML builder, segmentation, A/B testing, analytics, and a REST API with webhooks.

Notifuse screenshot

2k stars216 forkslast commit Actively maintained

phpList is an open source email marketing manager for newsletters and campaigns, with subscriber management, segmentation, scheduling, bounce handling, and analytics.

phpList screenshot

859 stars286 forksAGPL-3.0last commit Actively maintained

Web application to manage CSA/ACP/Solawi operations: members, deliveries, automated billing, online shop and multilingual communications.

CSA Admin screenshot

79 stars21 forkslast commit Actively maintained

Dockerized email campaign manager for creating templates, managing contacts, and sending HTML emails via configurable SMTP; built with TypeScript, Node.js, React, and MySQL.

33 stars1 forksMITlast commit Actively maintained

What replacing Mailchimp actually involves

Every option on this page is open source and free to run on your own hardware, so you own the data and there is no subscription to cancel. 9 of 9 shipped a commit in the last six months. Licences in this list: AGPL-3.0, MIT. In exchange you take on hosting, backups and updates yourself.

Browse everything in Marketing & Customer Engagement.

Other tools people replace alongside Mailchimp