
Formbricks
Formbricks is an open-source Qualtrics alternative for creating in-app, web, link, and email surveys with targeting, segmentation, and built-in analysis.

Formbricks is an open-source surveying and experience management platform positioned as an alternative to Qualtrics. It helps teams collect feedback across websites, apps, shareable links, and email to understand user sentiment throughout the customer journey.
Key Features
- No-code survey builder with multiple question types and reusable templates
- In-app and website surveys with targeting based on attributes, cohorts, and user actions
- Shareable link surveys and email-embedded surveys
- Collaboration for teams to manage surveys together
- Integrations with common tools (including automation platforms and team collaboration tools)
- Built-in insights and analysis, including partial submissions
- Privacy-first approach with the option to run the full stack on your own infrastructure
Use Cases
- Product onboarding and activation feedback triggered after signup or key actions
- Continuous customer satisfaction measurement across specific user segments
- Pre-churn research to understand cancellation drivers and improve retention
Limitations and Considerations
- The repository includes an Enterprise Edition module that requires a license key to unlock enterprise-only functionality
Formbricks is a strong fit for teams that want ownership of survey data and flexibility to integrate feedback collection directly into product flows. It combines targeted delivery, templates, and analysis tools to turn user feedback into actionable insights.




